Choosing custom mobile app development vendor

Whether you run a huge company or a small business, you surely want to get the most out of it and gain as much profit as possible. From the very first product launch to the perfect user experience, a custom app would make it all better. Check out, if you need one too.

Custom mobile app: what it is

Almost all the applications on today's market are custom-based. The main idea of custom apps is an opportunity to make your routine tasks more efficient. All your process details are considered in such apps to cover the business needs you have. In other words, custom applications are tailored to grow your business far and wide.


Why would I need a custom mobile app?

According to Similarweb, over 50% of all buyers in 2021 have purchased their goods and services via mobile. At the business growth stage, a mobile app is essential: it helps collect client databases, makes the client communication processes easier, and brings loyal clients.

Obviously, mobile features for retail, education, and fintech would differ. App Store and Google Play offer many generic apps developed for various industries, but they are often insufficient. So the custom mobile app development services step in to build an application business really needs. The signs it’s a perfect time for some custom mobile app development services:

  • You aim to expand the company
  • A new efficient channel to reach the new leads is needed
  • Your web app works great, and you wish to try offer mobile experience
  • You wish to earn more by attracting more product users.

Custom vs. generic: why choose a custom app

ay’s clients know well what they want, and can choose the most convenient way to interact with the brand. For brands, it becomes essential to offer a unique client experience. Customized applications can bring it to a new level:

  • A personalized and unique experience for better client engagement.
  • Push Notifications for more convenience.
  • In-App Communities to be closer to your audience.
How business benefits from custom mobile app development services:
  • Enhanced team productivity and smooth cross-departmental collaboration.
  • Scalability and bigger sales. Compared to generic apps, custom applications are scalable when
  • you need them.
  • Bigger revenue. Use your custom application for some strategic collaboration with third-party influencers and companies.
  • Better data collection and management.
Custom mobile app development services are longer, might be cost-prohibitive, and do not guarantee a quick result. However, custom apps are tailored to your needs and can provide valuable insights such as users’ reactions to changes, their behavior, and the ways to improve your processes.

How to develop a custom mobile app

Some businesses choose to modify off-the-shelf solutions to their needs, but encounter developer limitations, incompatibility issues, and growing costs, while the result is still far from great. Building an app from scratch might be a better option to cover your demands just as needed. The first step is choosing between in-house development and outsourcing. Let’s compare these two options.

In-house mobile software development offers great development process control, valuable insights, and know-how. Due to the high prices and long development time, this option is good for businesses with enough time and financial resources having an experienced team of programmers. An outsource vendor would offer an integrated solution in a shorter time and for a less price explained by outsourcing team experience and ready-to-use know-hows, insights, and practices. The only thing left to choose from is to order an application from a freelancer or a company. Hiring a freelance developer would be cheaper, though more complicated and time-consuming. Custom mobile app development services from a company take less time and suppose some benefits: end-to-end development, quality assurance, and further support.



What’s included in the standard custom mobile app development services process

Whether you choose a freelancer or a custom mobile app development services company, the process includes some standard steps. Usually, companies offer the following stages:

  • Discovery and concept. It includes market research and a primary application plan
  • UX and UI design and prototyping. This step allows to create and test app prototypes to exclude unnecessary steps and options.
  • Development and testing. The stage includes code writing and further testing to ensure no bags appear.
  • Release and further support. Finally, the application is released to stores or deployed on your premises.

Would it cost me a fortune?

The price of an application building varies from $10,000 to $150,000 and higher. It all depends on the app type, the number of platforms to cover, the demands to address, and more. To save on custom mobile app development services, building a mobile app development budget plan is a must:

  • Plan an app building based on your goals.
  • Build a list of essential features and describe the functionality you wish to have.
  • Ensure the price fits your budget.
  • Choose the best platform responding to your demands.
  • Prioritize features and opportunities based on client and business needs.
How to choose a developer for my custom mobile app?

To find a freelancer, a detailed job ad would be enough. Unfortunately, even if the freelancer fits perfectly, it is not guaranteed they will finish your project the way it was planned. A dedicated IT developer can guarantee that all the stack and obligations written out in agreements, will be safe. You pay a bit more, but the company guarantees that all the hiring and development
work will be done on their side, within the determinated stack. As a result, you will get your application done and well-functioning by the time noted in the Agreement.

What to consider while choosing an IT company:

  • Professional and technical expertise.
  • References: vendor’s relevant case studies and feedback from the previous clients.
  • Developers’ background for a guaranteed successful result.
  • Customer support and SLA to protect yourself from any unexpected issues.
  • Stack and standards: check the vendor uses up-to-date industry standards and technologies.
Custom mobile app development services look not easy, but with the right vendor, you can reach all the goals you need. For example, the Company offers great AI-powered digital products for businesses to grow. All you have to do is to find a trusted partner, build an app that your users really want, and grow your business successfully!